It’s that time of year again! Stores are decking their halls and jingling their bells, which can only mean one thing: Black Friday is just around the corner. And while you’re busy scoping out the best deals on the latest and greatest tech gadgets, don’t forget to invest in something that’s even more important than the latest iPhone— data security. Sure, a new phone or laptop is nice. But do you really need another gadget when you can’t even remember the password to your Netflix account?
These days, data breaches have become all too common, and they can be costly. Every 39 seconds, there is a new attack somewhere on the web. Check out the biggest data breaches of the 21st century!
So, this Black Friday, instead of spending your hard-earned money on things you don’t need, invest in online security and peace of mind. Here are four reasons why:
You Can’t Put a Price on your Peace of Mind
No matter how much money you spend on material things, you can’t put a price on peace of mind—and that’s what data security brings. When you have robust data security measures in place, you can rest assured knowing that your sensitive information is well-protected against cyber threats. And that’s priceless.
Data Breaches Are Becoming More Common (and Costly)
Data breaches have become all too common in recent years, and the costs of these breaches can be astronomical. In 2022 alone, data breaches cost companies an average of $4.35 million dollars each. But the financial cost is just the beginning of the story. The reputational damage caused by a data breach can be even more costly, leading to loss of customers, loss of confidence, and plummeting stock prices. Don’t let yourself become part of this statistic—invest in data security this Black Friday.
Don’t fall behind the rest of the world
If others are investing in data security, there is a good reason to do it and you should do it too. By not investing in protecting your identity, you’re putting yourself at a disadvantage and making it easy for hackers to access your most sensitive data like ID credentials, credit card details and more. After all, if you think that the cost of data security is high, imagine the cost of having your most valuable data stolen.
Data security is not a luxury service
Fortunately, there are now more data security solutions available than ever before, and many of them are quite affordable. For example, encrypted cloud storage services like pCloud start at just a few dollars per month. Password managers can also be purchased for a few dollars per month, and they offer an extra layer of protection by creating strong, unique passwords for all your online accounts. VPN services like NordVPN or ExpressVPN encrypt your internet traffic and help to protect your privacy online.
Verdict
This Black Friday, instead of fighting the crowds at the mall or clicking “add to cart” on impulse buys, invest in something that will actually benefit you in the long run: data security.
Don’t let the hustle and bustle of Black Friday distract you from what’s really important: protecting your data. Investing in a good data security solution is one of the best ways to do that. Not only will it help to protect your finances in the case of a data breach, but it will also give you peace of mind knowing that your data is safe and secure. So this Black Friday, give yourself the gift of data protection. You’ll thank yourself later.